For Coaches: How to Close a Sale on a High-end Coaching Package.
The way you sell a high-ticket program is different from the way you sell a low-ticket program.
THE DOS AND DON'T
Normally you do not show the sales page or the price publicly.
It is hard to convert on a cold reader who do not know you.
It is better to warm them up first by giving them something of value.
For a cold market, your sales page has to be very persuasive and covers all possible objections.
When you don't have the budget to pay a good cop…
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